Book Detail :
Print Length: 145 pages
Publisher: Kogan Page; 2 edition (February 3, 2010)
Language: English
ASIN: B0056XQ4SI
ISBN: 0749456655
File Size : 472 Kb | File Format : PDF
Book Description :
Getting a message across on paper and presenting a proposal in a clear and persuasive form are vital skills for anyone in business.How to Write Reports and Proposals continues to provide practical pointers for anyone who needs to impress, convince or persuade their colleagues or clients. Using checklists, exercises and examples, it explains how to make a plan of what to write, transfer ideas onto paper and edit them to achieve the best results. There is also invaluable information on the power of language, persuasive writing and presentation.Essential reading for every business person, it will help anyone write appropriately for their target readers and create documents that will achieve the desired results.
About the Author
Patrick Forsyth runs Touchstone Training & Consultancy and specializes in marketing, sales and communications skills. Writing is a significant part of his own work portfolio. He is the author of more than fifty successful business books, including Successful Time Management and How to Write Reports and Proposals (all Kogan Page). He also writes regularly for a number of business journals, and for Writing Magazine.
Main Contents :
1 What makes good business writing?
2 Creating a good report
3 Preparing to write
4 The power of language
5 Dealing with numbers
6 Making proposals persuasive
7 The contribution of presentation
Afterword
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